Can India's Dramatic Contact Center Growth Be Sustained (Market Focus)

Introduction

India has had dramatic contact center growth over the past few years due to its emerging economy, growing middle class and consumer appetite. Although traditionally seen as an attractive destination for foreign companies to set up contact center operations in recent years the domestic need to improve customer service has led to an increased adoption of contact center activities.

Scope

India's growing middle class and increasing cons...

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Can India's Dramatic Contact Center Growth Be Sustained (Market Focus)